Adult vapers use fruity flavors too

Following my blog from last week about teen
vaping buyer habits, I now discuss adult vaping habits from the same ongoing survey.
Unlike teen buyers, adults have not changed buying behavior in the recent past.
They are still accessing products from legal sources, since they haven’t been
driven to illicit sourcing.

All adults (16 surveyed so far from the Philadelphia
area) said they were vaping to wean themselves off of smoking. One said he had
vaped cannabis but no longer did so because of concerns about lung disease,
while no others admitted to THC vaping. Other vapers were also worried about lung
disease but most were still actively vaping, only two said they had virtually
quit vaping. Four liked menthol flavors and another four used fruity flavors,
while others used tobacco flavors.

In addition, two had used heat-not-burn
products (IQOS), one extensively while working overseas (IQOS has only just
been approved in US), and one said they preferred it to vaping.

Essentially the vapers fell into two camps,
those that used flavors that mimicked smoking (and some of these may well
switch to IQOS at some stage) and those that wanted something totally unlike
smoking to help them quit.

As the US administration contemplates its vaping
policy, it should bear in mind that many adult vapers use fruity flavors,
either to help quit or to at least not smoke. If such flavors are banned the
question is whether those folks return to smoking or switch to tobacco-like
vaping or heat-not-burn products.

While preventing teen uptake of vaping is important, it cannot be pursued by ignoring adult habits. After all, smoking causes cancer but as far as we know, vaping is far less dangerous. Vaping-related deaths are from THC not Juul-type products, as even the CDC is slowly beginning to acknowledge.

The post Adult vapers use fruity flavors too appeared first on American Enterprise Institute – AEI.